Austria, Vienna

Regional Digital Manager (d/f/m)


At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.


  • Lead the digital transformation of Henkel Beauty Care in the CEE region
  • Define and execute the regional digital strategy and prepare the digital activities for the local markets
  • Drive regional Social Media Channel strategy (e.g. Facebook, Instagram), website updates, SEO optimization and Influencer Marketing strategy
  • Act as digital consultant for the local Digital Marketing, regional Marketing, and other internal & external stakeholders
  • Share KPI performance analyzes of digital channels, platforms and campaigns for future optimization and recommendations
  • Accelerate implementation and steer trainings of new digital tools and CMS programs
  • Close cooperation and with E-commerce team on strategy and projects
  • Ensure digital upskilling of our Henkel Beauty Care CEE team


  • University degree in business administration, marketing, digital or other relevant fields
  • Min. 3 years of digital marketing experience, ideally in digital agency, in FMCG industry (digital teams) or e-commerce
  • Excellent communication & presentation skills in English; CEE language skills are a plus
  • Analytical, data driven and high level of self-organization to handle projects independently
  • Critical thinker with complex problem-solving skills
  • Strong team player with drive for change & results


  • Strategic position with the unique opportunity to drive and guide the digital marketing transformation across our business unit’s region CEE
  • Training and professional growth opportunities in an international environment
  • Flexible Working conditions, Henkel canteen, Henkel shop and other benefits
  • Various Networking Events
  • Located in Vienna, Austria
  • Attractive salary according to Austrian collective agreement of chemical industry at least Euro 3,200/month (willingness to overpay according to your experience)

We are very much looking forward to your online application!
Contact: Narine Balmanian, Recruitment Partner & Employer Branding Specialist

JOB ID: 20008760
Contract & Job type: Full Time, Regular
Contact information for application-related questions: